JOH-EUN ACHIM

🤖 The gist

Warming up a new sending domain is hard.

We did this when setting up a dedicated IP for our newsletter.

Like a comedian preparing for their debut gig, we tested our jokes with a small audience first. We invited friends to provide feedback on the condition that they'd regularly engage with our content.

This would send positive signals to the email providers to establish good deliverability.

It seemed like the perfect strategy.

Until one of our closest colleagues—eager to support—signed up with two unique emails. Then, unintentionally unsubscribed from one.

It threw a rotten tomato in the face of our IP reputation and prolonged our warm-up period.

During the initial 3-4 months of sending, ensure engagement is sky-high, everyone completes a double opt-in, and your value proposition is clear.

Follow these email best practices for a clean list and have fewer spam reports thrown your way.

Make your audience laugh with you, not at you.👇🏽

Warming Emails in the Style of Van Gogh | Hugging Face by Stable Diffusion 2.1

Today, we've got a killer set for you. Get ready to uplevel your email deliverability, build a solid client audience, and add AI to your customer service routine.

DIGITAL MARKETING

🎤 Improve your stage presence

  • Heckler hack: Boost your email game and avoid the common pitfalls that can hold you back.

  • Know your audience: Adopt a comprehensive approach to list management to achieve better results.

  • Standing ovation: Make sure your emails aren't bombing with these free spam tests.

RUNNING YOUR BUSINESS

👏🏽 Lasting impression

  • Craft your act: Want to become a successful freelancer? Find out whether this path is right for you.

  • Different punchline: Losing clients while freelancing is a common struggle. But don't get discouraged. You can still turn the crowd.

CUSTOMER SERVICE

👯 The perfect set

EXTRA EXTRA

👩🏽‍💻 Invisible prompter

@slothatit | Instagram

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