BONJOUR

🤖 The gist

Writing engaging copy isn't easy.

When I joined the Hey Rebekah team, I wanted to make sure my content wasn’t dull. I didn’t want our readers to feel like they were in the middle of a boring movie and doze off.

To make my writing interesting, I used analogies. They were the plot twists that kept the story moving.

But soon, my metaphors got out of hand.

I felt like a director rewriting my scenes over and over again. I got so caught up in trying to sound clever that it obscured my main goal—clear communication.

I still use analogies but focus on enhancing the message rather than overpowering it. The feedback from my colleagues helped me to learn the difference.

How did I do today? Reply and let me know.

Incorporating storytelling is a useful copywriting strategy too. Here's how to use it effectively. 👇🏽

Storytelling in Front of the Camera in the Style of Picasso | Hugging Face by Stable Diffusion 2.1

In today’s listings, we’ll show you how to use stories to connect with your audience and introduce AI tools to help you become a better designer.

COPYWRITING

🎬 Enroute to La La Land

EXTRA EXTRA

🎞️ Screenplay blueprint

@realBrookNash | Twitter

DESIGN

🎭 Digital mise-en-scène

  • Director’s cut?: Don’t fear being replaced by a bot. Instead, harness the power of AI to enhance your work.

  • Why it matters: Microsoft has made image generation more accessible with the release of the Image Creator tool.

MADE ME SMILE

🍿 Robotic choreography

@naviedm | Instagram

ARTIFICIAL INTELLIGENCE

🎥 Next in the franchise

  • Speed over caution: Two of the biggest supporters of AI, Google, and Microsoft are in relentless pursuit to win control of the future. Are they being responsible? Probably.

  • The end of humankind is nigh?: Some critics are predicting doom caused by building a superhumanly smart AI.

  • Pop quiz: See if you can spot the AI-generated image. We have to admit, we're shook.

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