
BONJOUR
🤖 The gist
Writing engaging copy isn't easy.
When I joined the Hey Rebekah team, I wanted to make sure my content wasn’t dull. I didn’t want our readers to feel like they were in the middle of a boring movie and doze off.
To make my writing interesting, I used analogies. They were the plot twists that kept the story moving.
But soon, my metaphors got out of hand.
I felt like a director rewriting my scenes over and over again. I got so caught up in trying to sound clever that it obscured my main goal—clear communication.
I still use analogies but focus on enhancing the message rather than overpowering it. The feedback from my colleagues helped me to learn the difference.
How did I do today? Reply and let me know.
Incorporating storytelling is a useful copywriting strategy too. Here's how to use it effectively. 👇🏽

Storytelling in Front of the Camera in the Style of Picasso | Hugging Face by Stable Diffusion 2.1
In today’s listings, we’ll show you how to use stories to connect with your audience and introduce AI tools to help you become a better designer.
COPYWRITING
🎬 Enroute to La La Land
Create a blockbuster: Experts say that storytelling could be the key marketing strategy that can earn your brand an Oscar.
Master the craft: Learn how to effectively use narratives in your marketing efforts.
Creative path: Discover the highs and lows that come with chasing a writing career through the lens of Wes Anderson's films.
EXTRA EXTRA
🎞️ Screenplay blueprint

@realBrookNash | Twitter
DESIGN
🎭 Digital mise-en-scène
Director’s cut?: Don’t fear being replaced by a bot. Instead, harness the power of AI to enhance your work.
Why it matters: Microsoft has made image generation more accessible with the release of the Image Creator tool.
MADE ME SMILE
🍿 Robotic choreography

@naviedm | Instagram
ARTIFICIAL INTELLIGENCE
🎥 Next in the franchise
Speed over caution: Two of the biggest supporters of AI, Google, and Microsoft are in relentless pursuit to win control of the future. Are they being responsible? Probably.
The end of humankind is nigh?: Some critics are predicting doom caused by building a superhumanly smart AI.
Pop quiz: See if you can spot the AI-generated image. We have to admit, we're shook.