DOBROYE UTRO
🤖 The gist
Have you noticed how digital marketing in 2023 is starting to feel like a game of roulette? Every day, our Twitter feeds and inboxes bring whiplash-worthy changes to the channels we rely on.
Last year it was all about podcasts, but now they’re teetering. Instagram Reels had us all playing along until they suddenly lost their mojo. Now everyone’s spinning with excitement over carousels.
Before your inbox gives you a Bing-Chat-worthy existential crisis, hit pause and regroup. The more things change, the more they remain the same.
Not even AI copy will eliminate the need for helpful, factual SEO content. And let’s be real, clean website design is never going out of style.
Just keep your finger on the pulse of developments, experiment with new tools, and don’t go for an all-in bet on one number.
LOVE IT
😍 Want to level up your smart? These reads are the key.
No Code AI Kerning SEO in the style of Picasso | Hugging Face by Stable Diffusion 2.1
Buckle up. Today, we’re demystifying the process of creating a killer online presence for your business—website, SEO, marketing, and all.
WEB DEVELOPMENT
👩🏽💻 No code? No problem?
Ultimate shortcut: Elevate your website in seconds using Webflow. These 300+ resources make it slick.
If you have doubts: Check out these success stories of developers who brought in the moolah with no-code apps, websites, and SaaS.
Just a heads up, don't steal code if you decide to use it.
SEO
🧲 Crafting a domain of domination.
The nitty-gritty: Each SEO testing tool has different superpowers. Use this guide to figure out which one is the top choice for your website.
Does it still matter?: SEO has become more complex and only established businesses can compete for high-value terms. Focus on this instead to boost organic search.
Need more muse juice to dive in? Check out how search intent helped Masterclass build a $2.7B empire.
ARTIFICIAL INTELLIGENCE
🤖 Take AI content with a grain of salt. And a shot of tequila.
The scoop: Blend the man and the machine to create top-notch content that gets results. Meet: the Content Cyborg.
Due diligence: When using your grey matter to overlook content written by an artificial life form, follow these best practices.
DIGITAL MARKETING
🎙️ A chatterbox champion rather than a writer? No probs!
Newsflash: After years of rapid growth, the once-groundbreaking podcast format is facing an identity crisis. Don’t let that crush your spirit.
The good news: Opposed to the podcast veterans, short-form videos are still the cool kids on the block. Ride their wave and use AI to repurpose your podcast into a video.
GRAPHIC DESIGN
🏹 Nail your design. Get your typography on point.
Don’t miss this: Design like a boss, solve problems and focus on the end-user. Typography impacts communication and perception.
The bottom line: Making sure your text is well-spaced is essential to creating visually appealing designs. Kern away!