GOOD MORNING
🤖 The gist
Running a small business feels like sailing on rough seas.
The daily tasks come from all sides. Not to mention the wave of notifications demanding our attention.
We came up with a solution to keep our bow on course. We activated focus mode on our phones to help us keep our eyes on the horizon and avoid the barrage of endless notifications.
Suddenly, we were able to sail through our workdays with the wind on our backs.
Our cleverness led us to troubled waters. While we were powering through the tasks, there was a calendar notification we didn’t see. We missed an important meeting and hit a reef.
Luckily, not all was lost. We adjusted the navigation system and allowed important notifications to breeze through.
Now it’s back to smooth sailing.
Going Head to Head with Meta in the Style of Picasso | Hugging Face by Stable Diffusion 2.1
Today, we voyage towards client onboarding strategies, customer journeys, and design systems. Then we drop anchor at app development lessons.
RUNNING YOUR BUSINESS
🫣 Turning Sagmeister into Pythagoras
Info incoming: Unmoor your inner Sagmeister with a career in design. It’s an exciting adventure filled with new beginnings and uncharted territories. These industry experts have great tips for when you embark on your journey.
There’s a catch: Creatives often struggle with tying down rates for their work. Listen to what Dann Petty thinks to steer in the right direction.
With that in mind: When estimating project costs, ensure you understand the client’s goals and motivations. Check out these tips from our archives.
PSA
💰 Catch the wind
@elisedopson | Twitter
DESIGN
🛟 Getting to shipshape
Need to know: Freelancers require an arsenal of tools. You can buoy your work by using a shared language and framework for your client to take over.
On the flip side: Design systems are getting more complex and difficult to manage. As they evolve, they’ll be joining the crew of other tools and platforms for some cross-functional fun.
DIGITAL MARKETING
🛞 Perfecting the wheel
Get the deets: As you maneuver through client data one of the most important things to map out is their customer journey.
Stay afloat: A great way to anchor your audience is personalization. It’s a tide-turner for brands when optimizing every stage of the customer journey.
Trapped at the pier: Most marketers are struggling to unite the fleet with the right data for customization. According to a recent report, only a quarter of experts seem to be sailing into the future with confidence.
MOBILE DEVELOPMENT
📱 Head-to-head in the water
Here’s the 411: VSCO has left the port of being just a plain photo editing app. Now it’s a social hotspot for photographers and artists. And with its new Stories feature, it's ready to take it to sea against Meta.
Weather the storm: Here’s how Facebook engineering keeps their rudder straight running on their iOS app on the rocky waters of its massive codebase.