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Running Your Business

Focus on Passions

Still dreaming and not doing? Take 30 seconds to read this and get on the way to your preferred future.

By Susan Rov

1 min read

Cruising on the freelance highway has its perks. We chose that road because we preferred to pick our own gigs. Plus, it would allow us to pursue our passion projects.

We thought we had a plan to manage both.

Our team hit the pedal on high-priority client tasks. Then shifted into cruise control to focus on our stuff.

But the accumulating jobs kept us stuck in the fast lane. Not to mention that our personal pursuits required us to rev up the engine.

While we kept spinning our wheels, we realized we couldn't do both. Our dreams were collecting dust in the garage.

We shifted gears when it was time to take our passion project—Hey Rebekah—for a spin. Everything else was left behind in the rearview mirror.

Going off-road is always risky but we’re buckled up and ready to go.

Susan Rov

About Susan Rov

Susan traded cocktails and lattes for words that move. As a copywriter on a mission to end boring, she brightens brands and makes an impact. Number 463 on the list of fiction readers left standing, you'll find Susan at sunrise—running, writing, and wondering how to change the world next. That drive led her to become a founding team member of BRIL.LA.