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Back in the Game

What happens when you write such effective descriptions, you buy everything you write copy for? Susan has the answer.

By Susan Rov

1 min read

Bad website copy is like a cringey pickup line. Many products don't get the attention they deserve because of it.

As a freelance copywriter, I helped businesses improve their marketing content. I used my writing and persuasion skills to seduce their audience.

Their products turned into irresistible temptations.

But then, I found myself entangled in my own web of seduction. I ended up buying the products I was supposed to help sell.

Eventually, I had to teach myself the fine art of playing hard-to-get. I didn't give in to the allure of everything I made so tantalizing.

Now, I ensure I use my writing prowess with caution and only help businesses I truly believe in.

I don’t want to catfish anyone with my words.

Susan Rov

About Susan Rov

Susan traded cocktails and lattes for words that move. As a copywriter on a mission to end boring, she brightens brands and makes an impact. Number 463 on the list of fiction readers left standing, you'll find Susan at sunrise—running, writing, and wondering how to change the world next. That drive led her to become a founding team member of BRIL.LA.