Who doesn't want to receive more replies to first emails? It's like winning the lottery for subscriber engagement. Not only does it pump up your campaign, but it also saves you from the dark abyss of the dreaded promo tab.
Swipe this to get your subs going for the reply button like it's a fresh cookie. 👇🏽
1. Serve 'em juicy questions
What's the one challenge you're struggling with right now? We'll send you a tip on how to overcome it.
Got a cringe-worthy story that will make us LOL? Hit reply and let us know. We won't tell!
2. Specific instructions FTW
Fancy joining our secret society of productivity ninjas? Just reply and say 'yes'.
Want a first-class ticket to our free training? Hit reply and say "Sign me up!"
3. Ask for help
Help us climb out of the promo tab quicksand by hitting reply.
Hit reply and tell us what you want to see. We're always on the lookout for new ideas.
4. Give them something fun and enticing to click
Check out the emoji GIF in the footer of Hey Rebekah emails. They're cute and fun. Plus, the click triggers a reply.
5. Delight them with a good reason
Reply and let me know whether you received this. Otherwise, I'll be up all night, and nobody wants a sleep-deprived copywriter on the loose.
If you don't reply, the designer will act like a smarta$$. Help a friend dodge their snark, won't you?
- Use this template next time you're writing a first email for a client.
- Reply and let me know whether you received this. Otherwise, [insert over-the-top negative outcome], and nobody wants a [insert a funny description of what might result from that outcome].
- Reply and let me know whether you received this. Otherwise, I'll be up all night, and nobody wants a sleep-deprived copywriter on the loose.
About Susan Rov
Susan traded cocktails and lattes for words that move. As a copywriter on a mission to end boring, she brightens brands and makes an impact. Number 463 on the list of fiction readers left standing, you'll find Susan at sunrise—running, writing, and wondering how to change the world next. That drive led her to become a founding team member of BRIL.LA.