Throughout the day, we retreat to our private content curation sessions. In doing so, one of our favorite destinations is Reddit. With the caveat of not falling down the rabbit hole of the comments.
Recently, we stumbled upon a fascinating subreddit, r/coolguides. It's full of delightful how-tos and gorgeous data visualizations. In an age of storytelling, there's so much potential for us to weave complex datasets and insights into something relatable.
Take for example the Anatomy of Bowie's Lyrics by AZLyrics.com shown above. We're not focused on the data extrapolation but rather on the effectiveness of presentation.
It's an example of making data accessible because it's relatable. Regardless, we're in awe, singing "I absolutely love you".
"The greatest value of a picture is when it forces us to notice what we never expected to see."
John Tukey
Here's another breathtaking data visualization we discovered in the course of our Reddit trawling.
đź“ŤThe heart of the city
Here’s a gorgeous data visualization comparing the French capital’s population to London’s. While there’s some debate over the data-set itself, we can’t deny how pretty this is to look at.
These visuals have a secret superpower. They make it easier for us mere mortals to make sense of complex data. They’re like reading glasses for your brain. All of a sudden, the numbers that once seemed like the screen from The Matrix now have meaning.
I spy with my
Data visualizations can also help us spot patterns and trends that we’d otherwise have missed. Kind of like playing a childhood game with numbers.
When done right, these charts help to serve as visual advisors. They make it easier to make informed decisions with confidence. We can quickly assess the pros and cons of different options, weigh them, and make a call based on the data.
About Rebekah Radice
Rebekah Radice, co-founder of BRIL.LA, has traded narcissism for purpose. When not driving growth, you'll find her tricking family into thinking she's Emeril Lagasse - likely covered in marinara. The spotlight was fun, but impact is better. These days she's using 20+ years of brand brilliance for good.